iO

iO, or Independents Own, is a brand built by Aussies for Aussies, serving as the trusted private label for the Australian Independent Rural Retailers (AIRR) network. With a mission to provide high-quality rural supplies at a more accessible price point, iO has become a staple in sheds and paddocks across the country. Their extensive range covers almost every aspect of farm life, from crop protection herbicides and insecticides to essential animal health products like livestock drenches, vaccines, and supplements. iO also offers a fantastic selection of pet food and general farm merchandise, all developed to meet strict Australian standards. Because they are sourced and developed by independent retailers who understand the local landscape, you can rely on iO products to perform in our harsh conditions. Whether you are tackling weeds, caring for your cattle, or feeding the farm dog, iO delivers the same active ingredients and performance as major brands without the premium price tag. Choose the brand that supports independent businesses and maximise your productivity with iO, available now at The Grit.